Strategies Blog

Styling Basics

So your boss has asked you to manage the company website... and you've got no experience with web design. Don't panic!

When updating or adding new content to your website, it is always important to keep your brand in mind. Here are a few basics that will assist you in creating content that looks good and is user-friendly.

  • Colour - Is the colour appropriate
  • Image - Is the image high-quality; does it support the text; avoid clipart
  • Text - Is the writing style appropriate; informative, persuasive or imaginative